| About the Scheme | ||
| Retailers and Brand Owners | ||
| Local Authorities | ||
| The Public | ||
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| Waste Management Industry and Reprocessors | ||
| Members' Section | ||
| Media Zone | ||
| Contact Us |
OPRL BROCHURE |
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FAQs
Please find below answers to some frequently asked questions for the Public:
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What can I recycle in my recycling box or bag? You can enter your postcode at www.recyclenow.com/ to get this information. |
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When are collections made and how often? This differs from area to area. You need to contact your local council. Go to www.recyclenow.com/, enter your postcode and scroll down to the contact information for your council. |
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Where is my nearest bring bank? This information is also available on www.recyclenow.com/. Enter your postcode and scroll down to the map to see where the local recycling banks are located. |
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Certain packaging says it is widely recyclable, but the facilities are not offered by my local authority – why not? Recycling facilities are different in different areas. The 'widely recycled' category has been assigned in cases where over 65% of councils collect the materials, so it may be that your local council does not collect. You need to contact your local council for more information about your specific area. Go to www.recyclenow.com/, enter your postcode and scroll down to the contact information for your council. |
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Will this system cost me any more in council tax? No. This scheme is being run by the British Retail Consortium with no additional cost for local residents. |
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Will the system affect my current collection service? No. The scheme has been set up to provide you with more useful information on what you can and can’t recycle. |
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What does your consumer research show? Our research showed that consumers responded to the identification of different categories e.g. ‘widely recycled’ ‘check local recycling’ and ‘not currently recycled’. Consumers reacted to the use of the Recycle Now icon as being a helpful guide to what can be recycled locally and which is recognised by about two thirds of consumers nationally. They felt it was a significant improvement on current on-pack information on recyclability. In addition, retailers’ own research has shown that providing information on recycling is increasingly important to consumers. Two retailers piloted the label prior to launch and received significant positive feedback from consumers. |
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How else will consumers learn about recyclability? A full communications programme, directed at local authorities, waste management industry, reprocessors, trading standards as well as the public, was rolled out in the run up to the launch of the scheme. This activity continues. As a result some leading local authorities have put information on the scheme on their websites, which is very welcome. Retailers are also providing supporting information (e.g. in-store and in customer magazines) to promote the label and emphasise the message that local services should be checked where there is any doubt about whether a particular local authority recycles a particular material. Brands may wish to do the same as part of their consumer engagement. WRAP’s Recycle Now communication channels carry links to the scheme. We continue to encourage local authorities and their contractors to publicise the OPRL scheme through their own communications initiatives. This will ensure that local messages explain exactly what the label means in terms of their own collection schemes. |
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